Rachel Garza's profile

Rethinking the University Viewbook

2012-2013 Undergraduate Viewbook
Audience: 40,000+ Prospective Applicants, High School Guidance Counselors
This piece is an experiment that I proposed for the 2012-2013 recruitment cycle. Why not marry the traditional viewbook with the University's alumni magazine? Current stories, outcomes, great photography - all things that set an exciting tone for the year to come! This piece will publish twice.

Responsibilities: Concept, Copywriting and Graphic Design (for Admissions pages only)

Sample pages below. See the entire magazine here.
Rethinking the University Viewbook
Published:

Rethinking the University Viewbook

Magazine distributed to prospective students

Published: